Built in America: Genesis expands with electrified GV70 SUV

Genesis, the halo brand of the South Korean mega-manufacturer, Hyundai, achieved a couple of milestones last week. First, it expanded its portfolio of premium EVs to three models, by debuting its electrified GV70 luxury SUV at the ongoing Los Angeles Auto Show. Next, Genesis disclosed that the electric GV70 will be assembled in the United States at the huge Hyundai-operated plant in Montgomery, Alabama, making it the first Genesis-badged vehicle to be built on these shores: Indeed, it will be the first Genesis assembled outside South Korea.

Production of the electrified GV70 is expected to commence at Montgomery in December. While no particulars were immediately disclosed, buyers can expect high luxury and a robustly powerful EV driving experience from the new Genesis, plus the chance to wrap themselves in the dramatically themed styling that’s come to typify vehicles from Hyundai, Kia and Genesis.

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